An interesting survey by the bookmaker Novibet points out that the growth of women's football, and in particular the World Cup in Australia and New Zealand, also boosted the bookmakers.
The bookmaker informs that the tournament reached third place among the sports activities that received the most bets behind only the Brazilian Serie A 2023 and friendly pre-season matches in Europe. The Brasileirão Série B ranked fourth, followed by the Argentine first division tournament.
According to Novibet, Brazil was the team that most received bets in July and in the first half of August, even with the Brazilian team having been disqualified in the group stage. United States, France, Canada and Argentina complete the list of the five national teams with the most bets.
Novibet is a company that operates in Europe and LatAm, with technology centers in Greece and Malta, in addition to more than 650 employees in all the countries in which it operates.
Since 2010, it has been committed to providing members with the best experience in sports betting and online casino entertainment.
The company has its own betting platform that integrates the main official data providers; its own algorithms generating an extensive betting offer that includes In Play and Minute markets; in house developed Automatic and Hybrid Cash-Out options; fast settlement of bets; and unparalleled excitement for sports enthusiasts.
In Brazil, Novibet has been operating since the beginning of the year, where it sponsors Fortaleza, one of the main football teams in the Northeast.
Source: GMB
