The sports betting houses are in all the clubs of the Serie A and B of the Brasileirão, on signs and leds in the stadiums and, now, in the organized fans, as seen in this Sunday's (27) game between Palmeiras x Vasco, when ‘Verdão’ won by 1 x 0. The other winner was ‘Mancha Verde’, which received sponsorship from galera.bet in a giant flag raised during the match.
With the growth of sponsorship of football sportsbooks occupying more and more club’s shirts, there is a lack of clubs for bookmakers to find spaces to publicize their brands and, therefore, galera.bet found a new space to gain visibility.
While waiting for the regulation of sports betting and how and where advertising from bookmakers will be allowed, galera.bet has already found a prime space for promoting its brand, as the organized fans guarantee excellent engagement for its partners.
The action may be extended to other games and it is to be expected that other bookmakers will adopt this new form of sponsorship.
Last year, during the World Cup in Qatar, Betnacional sponsored the Movimento Verde Amarelo, the largest organized crowd of the Brazilian National Team.
Source: GMB
