MIÉ 18 DE SEPTIEMBRE DE 2024 - 22:29hs.
Former Country Manager of Betano

Alexandre Fonseca becomes new CEO of Superbet Brazil aiming to impose the brand in the country

With more than 12 years of career in the industry, Alexandre Fonseca begins a new challenge. After the surprising decision to leave his position as country manager at Betano, the executive accepted the proposal to lead the operations of the Romanian betting house Superbet that arrives in Brazil with the idea of obtaining a license in the regulated market. “Brazilians will be able to have whole new gaming experience with Superbet very soon,” said the new CEO.

“Approximately six months ago I made the decision to step down from my role at Betano, which was a move that left many of you wondering why would I leave such a prestigious position at a market-leading company. Today, I can finally share my reasons: I left because I believe that true legacies are not built by standing still,” states Fonseca.

Alex, as he is known, led the negotiations for Betano (Kaizen Gaming) to become a sponsor of clubs such as Fluminense and Atlético-MG and of Série A of the Brazilian Championship, in addition to purchasing the naming rights for Série B and the Copa do Brazil.

“Being able to participate in Kaizen Gaming success story was a true privilege and I'm immensely thankful for all the invaluable experiences, personal growth, and accomplishments I achieved while leading the Betano brand in Brazil,” expressed Alex as a respectful farewell.

“However, I felt it was time for a new chapter, to seek fresh challenges, and to seize the opportunity to once again create a brand from the ground up and lead it to the very top of the market. Today I'm thrilled to announce that I have taken on the role of CEO at Superbet Brazil and very soon Brazilians will be able to have whole new gaming experience with Superbet! It's time to Go Super with Superbet Brazil!”, added Fonseca.

Fonseca began his career in the gambling industry over 12 years ago. Since then, he has been creating solutions that help online gaming operators enter the Brazilian market in an uncomplicated way.

Superbet is an online gaming company founded in 2008 in Romania, with a dream of bringing exciting, technology-powered entertainment in sports & gaming to millions of customers around the world.

The group is present in 10 countries, in terms of operations or tech hubs, with the most important markets being Romania, Belgium, Poland and Brazil form now on.

The Superbet team gathers more than 4.500 people, acting as the major driving force behind its success.

Tech-powered global entertainment platform

At Superbet, technology and innovation are at the heart of everything they do. Their tech hubs in Zagreb, London, and Bucharest are focused on developing the best proprietary technology, innovative products, and new ways to engage with its passionate customer base.

As leaders in compliance and best practices, Superbet is member of the International Betting Integrity Association (IBIA) and the only company which has won four times the Best Sports Betting Operator in CEE award at the Central and Eastern European Gaming Conference (CEEGC).

Source: GMB