Joining forces with prominent figures such as Ludmilla, Seu Jorge, Thiaguinho, and Vinícius Jr., the narrator, presenter, and entrepreneur will star in advertising campaigns and feature in social media posts for the Betnacional brand. He will also share Betnacional-related posts on his own social media platforms.
"It is a pleasure to announce the leading figure in sports as the ambassador for the 'bet of Brazilians.' Galvão is the symbol of Brazilian identity, Sunday football, samba, and feijoada for Brazilians. We have high expectations for 2024, and this is just the first strategic move for the year," says João Studart, CEO of the NSX Group.
"I am very happy to announce this new partnership with Betnacional. I am joining a team of ambassadors for the 'bet of Brazilians,' how beautiful is that! I am excited about the projects we will develop together, especially knowing that the brand is a partner of Rede Globo, my home for over 40 years. I am eager to share this excitement with all of you," says Galvão Bueno.
"To reaffirm our brand positioning, we needed to have the voice of Brazil by our side. Now, we are truly complete. And what a lineup, huh? Galvão Bueno, Vini Jr., Seu Jorge, Ludmilla, Thiaguinho, Hernanes Profeta, Pedro Scooby, and many others. We will continue telling our stories with a lot of creativity, strategy, and, above all, care for a brand that has become one of the most desired and recognized in the country," added Newton Neto, CEO of LEAN Agency, the advertising agency of the NSX Group.
As part of the NSX Group, BetTech, which revolutionized the Brazilian sports betting market through a unique ecosystem with technological solutions, strategic marketing, exclusive content, services, and many successful cases, Betnacional follows the concept of the 'bet of Brazilians.' Currently, the sports betting website sponsors the teams Sport, Náutico, Paysandu, and Remo, as well as the eSports organization FURIA.
The brand's ambassadors include Vini Jr., Seu Jorge, Galvão Bueno, Ludmilla, Thiaguinho, Hernanes, Natalia Guitler, Pedro Scooby, Sheilla Castro, and Vagner Love. In stadiums, Betnacional's brand is displayed on advertising boards in Serie A and B and state championships. The brand sponsors Football 2024 on Rede Globo and holds the naming rights for the competitions Campeonato Pernambucano Betnacional 2024, Campeonato Carioca Betnacional 2024, and Copa do Nordeste Betnacional 2024.
Source: GMB
