This is the theme that Betfair, one of the largest betting houses in the world, addresses in its new campaign, which debuted on social media. Produced and created by Octagon Latam, the video portrays the moment in which Ronaldo invites a bettor participating in the Betfair Advantage Club to spend a day at her home.
Suddenly, after a blackout, she finds herself immersed in a multiverse where no one recognizes the player, nor remembers his successful career - a world that did not have the joy of seeing the Phenomenon's talent on the field. In the campaign, the client carries out research on Ronaldo in the 2002 World Cup and does not find any information about the striker. To her relief, everything is just a dream.
Betfair, through its Advantages Club, has introduced a variety of benefits to expand the range of rewards offered to its loyal customers, offering exclusive promotions and unique experiences. These privileges may include, as already provided to clients on other occasions, opportunities such as spending an entire day in the company of Ronaldo at his home.
The campaign is running on Betfair's YouTube and Instagram channels.
One of the largest online sports betting providers in the world, Betfair is an official sponsor of the Cruzeiro team. The company, founded in London (UK in 2000, pioneered the offering of peer-to-peer betting (Betfair Exchange) and manages a complete suite of sports betting, entertainment events and online gaming products for more of four million customers over the age of 18 worldwide.
Thanks to its cutting-edge technology, the platform offers a wide catalog of products that allow you to bet with your own odds and odds offered by other users. Betfair is licensed to operate online betting and other games in 19 countries, including Spain, Italy, Malta and Great Britain.
Source: GMB
