“Nowadays, there’s no way we can’t link football and other sports to sports predictions. Let's combine information, relaxation, humor and tips in one place. We will have a different format, with a new model that no one does on the radio,” explains Pedro Martelli.
With a young and relaxed language, the attraction will also promote a debate on the main issues of the day and update the news, without forgetting the interactivity with listeners in a year of relevant events such as the Paris Olympics and the Copa América of football.
“The expectations, obviously, are huge. I, who already have the role of narrator, will now venture as a presenter and with the responsibility of leading this beautiful project that SeguroBet has embraced. The public can expect a very dynamic and light program. We want the viewer not to watch time pass and to feel as if they were participating in a conversation between friends,” he concludes.
Grupo Bandeirantes de Comunicação has consolidated itself, over the years, as an important media hub in Brazil. The company has radio and TV stations with national coverage and Paulo Saad, president of the group, placed both TV Bandeirantes, BandNews and Rádio Bandeirantes, as a defender of the legalization of all gaming in Brazil.
Paulo Saad, President of Grupo Bandeirantes, moderated the panel and opened the debate by presenting data on the growth of investments in advertising by bookmakers in recent years, which should reach R$13 billion in 2023. However, he made an important reservation regarding the usefulness of these advertisements.
Participating in the last BiS SiGMA Americas, in São Paulo, the businessman pointed out that the Brazilian market is currently the third largest in the world, despite not being legalized. “Non-regulation leaves the field open for bad entrepreneurs or adventurous entrepreneurs to the detriment of the great great entrepreneurs that we have,” he stated.
Now, the group takes an important step in supporting the sector in Brazil by launching the program on one of the country's main radio stations.
Segurobet is a sports entertainment platform that offers bets on a wide range of sports, such as football, tennis, American football, MMA, baseball, eSports and much more. In addition, the site has a casino and live casino games area from the best providers on the global market, such as Playtech, Pragmatic Play, Creedroomz, Patagonia, Playson, Spinomenal, Evoplay, Evolution, Betconstruct, Mancala and many other renowned companies.
Resenha SeguroBet airs from Monday to Friday, from 5pm to 6pm and can be followed on the following frequencies:
Source: GMB / Teleguiado
