This considerable library of games will be available for all current and future EQL Aggregator lottery clients starting in 2024. “Adding a talented game studio with the track record of Vibra Gaming is another great milestone for EQL Games and the EQL Aggregator,” said EQL Games CEO Brad Cummings. “When we’re recruiting game studios for our lottery clients, we prioritize content that expands the idea of what a digital lottery product can be. This vision drives our ability to deliver a diverse portfolio of content for North American iLottery platforms. Our partnership with Vibra Gaming enables us to build on that vision with inventive game content from a top notch studio.”
Founded in 2020 by experienced gaming industry professionals, Vibra Gaming is blazing a path in the growing LATAM market. Vibra Gaming provides localized content and technology to land-based operators launching their online platforms. The company also acts as a key strategic partner to global operators entering the LATAM market, as they have been navigating the heavily regulated European industry for the past 10+ years.
“We are excited to team with EQL Games to expand into the U.S. and Canada lottery markets,” said Ramiro Atucha, CEO Vibra Gaming. “Our content has been extremely well received in the markets we have entered in LATAM and Europe. This partnership with EQL Games will allow us to bring those games to players of North American lotteries and expand our reach into markets we would not have been able to access otherwise. We look forward to working with EQL Games to help redefine what a lottery game can and should be.”
This is the fourth studio partner EQL Games has announced in support of its lottery-only aggregator. Built specifically with the needs of government lotteries in mind, this first-of-its-kind product is about more than product distribution. The EQL Aggregator is designed to allow lotteries to enjoy content from multiple studios while only having to interact with a single point of contact.
This simplifies the process of adding new content to a lottery’s digital portfolio without having to scale up operations to meet the needs of multiple studio partners. The EQL Aggregator is currently operating in lotteries across two continents and will see further expansion beginning Q1 of 2024.
Source: GMB
