JUE 26 DE DICIEMBRE DE 2024 - 23:19hs.
Unprecedented deal with the US league

Novibet signs partnership with the NBA in Greece

Novibet, a sports betting company, announced this Monday (14) a new 3-year partnership with the NBA (National Basketball Association). With this agreement, the operator became the first official partner in this segment of the North American basketball league in Greece.

Novibet managed to close an unprecedented partnership with the NBA this week, this being the first agreement of its kind signed by the largest basketball league in the world.

Greece is the home country of Giannis Antetokounmpo. Considered one of the best players today, the Milwaukee Bucks power forward was twice elected MVP (most valuable player) of the season. He also won the title with the Bucks in 2021.

The NBA and Novibet have committed to promoting responsible betting and to working together to protect the integrity of the games. The goal of the partnership, according to both parties, is to offer basketball fans an enhanced experience.

Benefits include access to official league merchandise and the opportunity to watch games live in the United States. Novibet will also be the presenting partner of the Greek version of NBA Pick’Em: Bracket Challenge, a type of fantasy game created by the North American basketball league.

Novibet in Brazil

Novibet is licensed to operate in Brazil. It is the current master sponsor of Fortaleza. The company also sponsored the 2024 Campeonato Paulista – where Palmeiras was the champion.

Source: GMB