These smart widgets are designed to engage users and keep them on-site by offering a seamless blend of sports data - including scores, schedules, and standings - alongside the odds.
This new class of widgets provides a more holistic experience for users, driving quick conversions and enhancing overall engagement.
With close to 60m fluent Spanish speakers in the U.S. and Liga MX consistently outperforming MLS in TV ratings, the appetite for tailored sports content is increasing.
Latin America, with its vast economic size and evolving regulatory environment, represents a major opportunity for MetaBet to amplify its footprint and deliver localized solutions that cater to this burgeoning market.
MetaBet Founder, Mark Phillip, said: "We take pride in our unrivaled ability to empower partners to connect with their target audiences in key markets. Adding Latin American Spanish and Brazilian Portuguese to our widgets allows us to strengthen our partners’ localized strategies.”
MetaBet helps publishers unlock new value from their content and engage sports fans through automated and contextual integrations of sports betting products.
The company supports over 40 partners in the sports media, sports betting operators, performance marketing, betting publishers, and other sectors. MetaBet is a company of Are You Watching This?
Source: GMB
