The sportsbook feature offers the customisation that operators have come to expect from Altenar products, with the ability to define the rules and payout structures. Such flexibility provides the option of offering a large prize which will be won by a single player, or a number of smaller prizes to reward more players.
Operators can also choose which specific sports, championships, events, or markets are part of the promotional campaign, meaning the tool can be used as part of marketing campaigns for major events.
Qualifying bets are rewarded with tickets and at the end of each campaign, the prize pool is divided among players accordingly. Players receive reward entries at no extra cost and the tickets reward brand loyalty.
“We are staying true to our principles which is to provide our operators with great tools that will help them grow. This project was designed to bring casino-style rewards to sportsbooks and give the option to our operators to utilise them as they want,” comments Dinos Doxiadis, Altenar’s Sportsbook Product Development Manager.
“We are versatile enough to support custom payout structures so our operators can create different styles of campaigns (one big winner, or a large number of small ones) and we’ve also included engagement thresholds for payout eligibility to encourage users to bet more. We consider it another nice innovation and another reason why we stand out.”
Altenar is a leading sports betting software provider delivering best-in-class solutions for licensed operators around the world. Ranging from a standalone sportsbook product to the provision of a turnkey sportsbook solution, the company offers proven stability coupled with a flexible and personalised service.
As a leading sportsbook software provider, Altenar is inspired by the vision of our clients and partners. Any non-standard request is a strong reason for our professionals to expand the product's capabilities by adapting it to a new market, new audience, or delivering new functionality.
“By delivering a high quality iGaming platform in the field of the sportsbook iGaming software, we fully understand the value of trust between the operator and the supplier. For that reason, Altenar remains an exclusively B2B company,” states Altenar’s team.
“The flexibility of our product portfolio has led us to become the preferred partner for licensed operators, and has also allowed us to share our experiences of the gaming industry to help grow our clients' operational capacity.”
Source: GMB
