The Global Gaming Expo (G2E) 2024 is undoubtedly an essential event for any professional in the gaming industry. It’s the stage where innovation meets the greatest opportunities, bringing together top leaders and visionary minds to shape the future of the industry.
I had the privilege of attending G2E 2024 in Las Vegas, Nevada, and left with valuable insights that I’m excited to share. As a strategic and marketing consultant in the gaming market, participating in an event of this magnitude is simply indispensable. It’s here that trends are unveiled, where you learn from the best, and where you network with those who are truly shaping the industry.
G2E is much more than a trade show — it’s a true innovation hub. Professionals and enthusiasts from the worlds of betting, online casinos, and gaming technology gather to explore the perfect balance between technological innovation and the industry’s traditional roots. And there was no shortage of discussions about the ongoing regulation in Brazil, a hot topic that dominated many conversations.
Among the key insights I gained, one of the main highlights was the accelerated transformation of online casinos. This segment is not only growing – it’s reinventing itself. With the adoption of advanced technologies, such as augmented reality and blockchain, the digital gaming experience is becoming increasingly immersive, secure, and accessible.
Clearly, the future of betting is digital, and keeping up with this evolution is essential for any industry professional.
Another notable point was the collaborative spirit among the industry’s biggest names. The presentations and panels were packed with practical information, offering an in-depth dive into the market’s challenges and opportunities. The openness of leaders to share knowledge creates a unique learning environment, which will undoubtedly be key to driving positive and sustainable changes in the sector.
The main takeaway from G2E 2024? The gaming industry is in full transformation, with an exciting blend of tradition and innovation. Social responsibility and a focus on responsible gaming are in the spotlight, while emerging technologies shape the future.
Attending events like G2E is not just about staying updated — it’s an opportunity to stand out in the market. It’s a chance to absorb best practices, make strategic connections, and, above all, understand how your company or career can position itself in this new era of entertainment.
In conclusion, G2E 2024 was a transformative experience. It reaffirmed my vision that the gaming industry goes far beyond entertainment. It’s a constantly evolving sector, driven by innovation, collaboration, and a commitment to responsible growth.
If you work in this market or have an interest in it, events like this are essential to staying ahead.
Ricardo Bianco Rosada
Founder of brmkt.co consultancy
