For every basket scored in six NBB Caixa games during November and December, the company will donate a basic food basket, aiming to provide a more dignified and hopeful Christmas for dozens of families.
The initiative was carried out during games against Botafogo (November 15) and Corinthians (November 17) and will continue in matchups with Paulistano (December 4), São Paulo (December 6), Minas (December 10), and Brasília (December 12).
"We understand the transformative power of sports and, in partnership with R10 Score Vasco da Gama, want to use this initiative to encourage more charitable actions and bring joy and solidarity to families supporting the club. In 2024, we hope to surpass last year’s donations and impact even more people," emphasizes Renan Cavalcanti, CMO of EstrelaBet.
"Vasco is highly active in initiatives that benefit surrounding communities, always striving to improve conditions for as many people as possible and addressing diverse needs. Last year’s campaign was so successful that this year we plan to increase the number of people assisted and expand to other communities,” comments Raphael Pulga, Vice President of History and Social Responsibility.
The project "Bet on Good: Every Basket Counts!" strengthens the social commitment of EstrelaBet and the Vasco da Gama Regatta Club to families in the region and reinforces the role of companies and sports clubs in social transformation. In the 2023 edition, the campaign benefited 150 families.
EstrelaBet is Brazil's leading betting operator, having been awarded twice in a row at the SiGMA Americas Awards in 2023 and 2024, as well as winning "Best Sports Betting Operator in Brazil" and "Rising Star of the Year" at the SBC Awards Latin America 2022.
With offices in Belo Horizonte and São Paulo, the company stands out for its innovations in the betting market, its commitment to responsible gambling, and for being one of the first to apply for an operating license in the regulated market, set to take effect in Brazil starting in 2025.
In partnership with FUMEC University, EstrelaBet develops pioneering programs for preventing pathological gambling, applying cutting-edge technology to ensure a responsible experience and providing psychological support to users.
The company supports both sports and entertainment in Brazil. EstrelaBet sponsors CazeTV and the musical reality show "Estrela da Casa" (TV Globo).
In sports, it sponsors the Brazilian National Futsal and Beach Soccer Teams and was the only national representative from the betting sector to officially support the FIFA Women’s World Cup 2023™. Additionally, the company sponsors clubs such as Internacional, Vasco da Gama, América-MG, Ponte Preta, CRB, and Botafogo-SP, as well as the Beira-Rio stadium.
Source: GMB
