Powerful alliance for the success of the gaming industry in Brazil
Control F5, recognized for its performance in digital marketing aimed at the gaming and betting sector, and Optimove, a specialist in CRM for iGaming, are joining forces to offer more effective and personalized solutions.
The synergy between the two companies will allow Control F5 to use Optimove's advanced tools to create more targeted marketing campaigns, while Optimove will benefit from Control F5's expertise in customer engagement.
Natalia Nogues, Director of Control F5, expressed her excitement about the new partnership:
“We are thrilled to partner with Control and Optimove. Joining forces will expand our reach and also enable our customers to enjoy richer, more personalized marketing experiences. Together, we will redefine what is possible in the Brazilian iGaming industry.”
Optimove CEO Pini Yakuel also shared his vision: “Control F5 is a proven leader in helping Brazilian iGaming companies achieve operational excellence, seamless integration and exceptional performance. By joining forces, we empower local operators through our marketing CRM platform, enabling relevant, real-time player engagement."
"Together, we will help operators achieve significant gains in player loyalty and value for money, ensuring long-term success,” he concludes.
Optimove is a leading marketing CRM platform focused on the iGaming industry. With solutions that enable the automation of personalized campaigns in real time, the company uses behavioral data and artificial intelligence to maximize player engagement. Through its tools, operators can create highly targeted and relevant experiences, ensuring that each player receives the right message at the right time.
Control F5 acts as a solutions hub, offering personalized services ranging from marketing strategies, compliance, technology consulting and other services.
With a strong specialization in online betting, the company helps its clients achieve significant results through data-driven approaches and expertise in the Brazilian market. Its commitment to quality and innovation ensures that clients' operations are optimized for success in the country's competitive market.
Source: GMB
