GMB - What new developments did Vpag bring to SBC Latinoamérica in Miami?
Bernardo Fraga- In terms of product news for SBC, we brought one of our flagship offerings, Vpag Wallet, along with Pix&Go, which presents the possibility of offering various benefits to users and acquisition and retention mechanisms for our operators. This facilitates user acquisition and the flow of deposits and re-deposits within their platforms.
Regarding partnerships, we established an agreement with OKTO, one of the leading players in the market, which allows us to reach new clients. This partnership aims to bring easy integration with Vpag through the OKTO platform, and in return, it provides OKTO clients access to the curated iGaming catalog that Vpag offers.
How does the Eightroom/Vpag Group view the current situation of the Latin American market and the advantages that can be drawn from it?
We see an optimistic scenario for Latin America. Despite our coverage across the continent, our focus today is on Brazil, where the efforts of our clients and partners are concentrated. Our group's reach allows us to offer comprehensive support by understanding the Latin American market, both in terms of affiliate marketing and payment solutions.
In Brazil, we have established a trained structure authorized by the Central Bank of Brazil, Pay Instituição de Pagamentos S/A. We brought the group's expertise in user experience to the regulated market, always complying with necessary requirements while staying alert to market changes, both in regulation and innovation. Our products solve the main ‘pains’ of our customers today, and that is why we are optimistic about the future scenario.
Given the current favorable moment in Brazil, what are the plans of the Vpag group for this year and next?
This year, we are focusing on laying the groundwork for 2025. Aware of the regulation and the urgency of our clients and operators, we are also positioning ourselves with the same level of critical attention. Our main objective is to prepare the structure.
That's why we attend events and engage with clients to better understand their needs. We know that their primary demand today is how to meet the requirements set by the Brazilian market. As a provider of affiliate and payment solutions, we go beyond our scope to be the first to inform and update our base.
Within Eightroom's structure, we know that this kind of work starts internally. That's why we've invested in various training programs for our team, including topics like compliance, the structure of the SFN, marketing rules, communication, and financial reporting. We put great effort into ensuring that each team member fully understands the Brazilian and Latin American markets, anticipating the challenges and opportunities to serve our clients at every step they need. This strengthens our position and long-term partnerships.
How is the year 2024 closing for the company? Can you provide a balance?
Thanks to our strategy—and also to God—we've exceeded our expectations in terms of results and financial indicators for 2024, as reflected in our balance sheet.
These results allow us to anticipate innovation strategies and products with our own capital. We are expanding our offices and our team to support our growth. We appreciate the trust we have from our partners as we move forward together on this path. Our cost structure allows for greater flexibility in adapting, and this has been one of our pillars in adjusting to the market for our plans in 2025.
What are the company's plans for 2025?
Our first goal is to establish a solid financial policy, complemented by a risk management policy as a payment institution.
For affiliate acquisition and retention, we have developed a CRM system that allows our clients to effectively manage user behavior and offer differentiated benefits within regulatory frameworks. We are optimistic about our combination of affiliate and payment solutions, which enhances the user experience with us.
Source: Exclusive GMB
