The value of the new agreement highlights the growing value of the sports betting market and Vitória's strength in the negotiation. By Thursday (12), the club should announce a new sponsor.
Vitória already announced this Monday (9)that Betsat will no longer be the club's main sponsor.
The contract was worth around R$7.2 million (US$1.2m) per season, something around R$600,000 (US$98,000) per month, the largest in the club's history.
The club issued the following statement:
“Until today (12/09), Betsat was Vitória’s master sponsor, becoming the first Brazilian club to join the brand. Since the beginning of the 2024 season, Betsat has been a great ally, fulfilling all its commitments and contributing significantly to winning the Campeonato Baiano and a spot in next year’s Copa Sudamericana. The board of directors and fans are grateful for the partnership and wish the brand much success in its new commercial and strategic paths!”
Betsat is a sports betting and online casino website that arrived in Brazil in early 2023 and quickly gained a large number of bettors.
The bookmaker, which was already successful in Europe, was also gaining ground in the Latin American market.
Source: GMB
