Senators mobilized around the project say that the text should be voted on next week and will be processed conclusively.
In other words, after passing through the committees – the CCDD (Communication and Digital Law Committee) first and then the CCJ (Constitution and Justice Committee) – it will go directly to the Chamber of Deputies. The expectation is that it will be approved at least in the first committee.
Damares states that betting companies increased their revenues in the country from R$500 million (US$ 83m) in 2018 to around R$240 billion (US$ 40bn) this year, with advertising, reaching a figure close to that of Brazilian soybean exports.
"We remember that, while exports result in the entry of foreign currency into the country, the result of a dynamic sector of the economy that generates millions of jobs, part of the revenues from betting are sent abroad in the form of profits to tax havens, in a kind of leakage of resources from our economy," writes the senator.
According to her, remittances abroad from betting reach R$55 billion (US$9.15bn) per year.
Damares also mentions several studies linking betting with mental health and financial damage to justify the ban on advertising in this business.
One of them was carried out by the Locomotiva Institute and shows that 86% of people who bet are in debt and 64% have negative credit.
According to Damares, this data, combined with the fact that half of the people who have already bet started this activity in 2024, confirms the power of advertising to attract bets, with negative consequences for the population.
No sponsorship
In addition to the prohibition of communication, marketing and advertising actions that promote bets, both by companies and individuals (including influencers), the report foresees the prohibition of sponsorships for events of any nature, including sports events, indirect advertising and subliminal advertising and the broadcasting of content that simulates, encourages, promotes or advocates betting.
Finally, the report also seeks to prohibit the pre-installation of betting applications on electronic devices, such as smartphones, tablets and computers, by manufacturers.
The penalties include a warning, a fine of R$5,000 to R$10 million (US$830 to US$1.7m), temporary suspension and revocation of the authorization to operate bets.
Source: Folha
