LUN 25 DE NOVIEMBRE DE 2024 - 20:45hs.
Brand ambassador

Renata Fan renews contract with Casa de Apostas until the end of 2025

Former Brazilian model and journalist Renata Fan renewed her contract with Casa de Apostas, a company in the betting sector that stands out as a major Brazilian brand in the segment, having been in the national market for more than four years. The presenter, who runs the program ‘Jogo Aberto’ on TV Bandeirantes, has been a partner of the company since 2020 and will continue to be an ambassador for the brand until the end of 2025.

“I am proud to be the Casa de Apostas ambassador for more than four years. A Brazilian house, with credibility, agility, precision and with the best promotions and the perfect guesses for everyone. Being part of the Casa de Apostas team is a privilege and an excellent opportunity,” highlights Renata Fan.

“Renata Fan is a highly renowned journalist and one of the main figures in her field of activity in Brazil. We celebrate the renewal with this important partnership that we have maintained for a long time, which can continue to yield excellent results,” comments Anderson Nunes, head of business at Casa de Apostas.

Renata Fan began her career in the sector in 1995 as an announcer. Later, the gaucho moved to presentation, and, in 2007, she arrived at Bandeirantes, where she started to lead the program ‘Jogo Aberto’.

Throughout her career, the journalist still stands out with honors such as the ACEESP and Comunique-se awards, in the “TV Presenter” and “sports - Spoken Media” categories, respectively.

Present in Brazil since 2019, Casa de Apostas also maintains a contract with the São Paulo broadcaster and recently announced the renewal of the contract until 2024. After five consecutive years of partnership, the new agreement maintained the channel's sports programming and also included the entertainment programs.

In recent months, the company has also made other moves to expand its influence on the national scene. In November, it announced an agreement for exposure on the home page of TV Globo's Gshow website, during the BBB period, in addition to guaranteeing the presence of the company's odds on the Rio broadcaster's sports pages, for another year.

More recently, it announced that it will give its name to Arena Fonte Nova, in Salvador, for the next four seasons, and that it will be the only company in the betting sector to partner with SBT in broadcasts of the Copa do Nordeste.

The news doesn’t stop. The year 2024 will be a milestone for our industry. We are prepared for this new moment and have already closed historic agreements, such as the acquisition of the naming rights for Arena Fonte Nova. We seek to expand our presence in both sports and entertainment centers, to continue expanding our objective of providing Brazilians with quality and safe entertainment,” concludes Anderson Nunes.

Source: GMB