With the rapid growth of the sports betting industry in Brazil, payment processing institutions play a key role in ensuring secure transactions and reducing friction for users. The complexity of registration processes on betting platforms is a growing concern for Brazilian users, who desire a quick and uncomplicated experience.
A recent study by Signifyd revealed that transaction approval delays are a key issue, with 43% of Brazilian respondents expressing discomfort with this issue. Additionally, the obsolescence of registration methods results in undesirable practices, such as creating fake accounts solely to obtain offered bonuses, or fraud against the company by minors.
In response to the challenges of financial transactions, OneKey Payments, a global payment processing company dedicated to pioneering innovative solutions and performance optimization, has developed QuickPay, a KYC solution that has been used by major betting houses since May 2023.
This solution significantly simplifies the payment journey through secure and authentic transactions. OneKey Payments uses data analysis powered by machine learning to transform data into aggregated insights, providing betting operators with the ability to investigate fraud, money laundering, and other suspicious activities.
"We are excited about the positive results that Quickpay has achieved since its launch last year in Brazil. It is an innovative solution that not only provides an effective and secure way to make PIX transactions but also real-time visualization of each user's data to assist operators in a market that is adapting to new regulations," says Lucas Raldi of OneKey Payments.
"In addition to being an important factor in fraud prevention, it also significantly optimizes operational processes and risk management," guarantees Raldi, a professional specialized in anti-money laundering controls and fraud prevention.
The solution, which will be one of the topics discussed by the company at the SBC Summit Rio, offers simplified login, optimized payer data, and features to block payments from minors and politically exposed persons.
Among the topics he will address on March 6th, starting at 3:20 p.m., are empowering payment processing companies to assist operators not only in transaction processing but also in addressing challenges such as conversion rates, customer retention, anti-fraud, KYC, and integration of local users.
OneKey Payments specializes in IP in global payment technology, offering a complete BaaS (‘banking as a service’) that enables companies to scale their inbound and outbound transactions simply and securely, with total performance optimization.
Source: GMB
