The event is a great opportunity for gaming companies from around the world to meet. The objective of London 2024 is to increase financial movement through innovations within the market, share new technologies and encourage networking among participants.
The conference brings together companies from more than 160 countries and will address topics ranging from e-sports to sports betting regulation. The public present will be able to attend stands with lectures, exhibitions of projects and innovations, as well as relationship meetings and exchange of experiences.
The COO of Casa de Apostas, Hans Schleier, who will be present at the convention along with other company representatives, emphasizes the importance of ensuring new participation in prominent events such as ICE: "It is very positive for us. We are always attuned to the main market trends, and we believe in the power of exchanging experiences. We know how crucial this type of relationship is for the growth of the Betting House, both in the national and international scenarios."
Casa de Apostas ended the year 2023 with a major announcement, by finalizing the purchase of the naming rights for the Arena Fonte Nova, which from this year onwards will be called " Casa de Apostas Arena Fonte Nova".
For 2024, the company has also already closed new agreements, such as the acquisition of sponsorship slots for the broadcast of the Copa do Nordeste on SBT, and is still projecting other novelties to expand its influence in the market.
Source: GMB
