To celebrate the most anticipated party by Brazilians and offer customers a privileged experience combining carnival joy with football tables, games, and giveaways, Betsul will host an exclusive event at the Boteco do Caranguejo, featuring the presence of artists and influencers like Paiquitto, Bob Estrela, Jefferson Costa, among others.
Throughout the 10 days of the " Varanda Betsul", there will be the distribution of a variety of giveaways such as visors, themed backpacks, hats, and bracelets.
Additionally, the company will be present at the "Brown's VIP Box," the first VIP box that Carlinhos Brown will have at the Salvador Carnival, after over 40 years of career.
With a privileged location at Barravento, the central point of the Barra-Ondina circuit, the space will be a venue for immersion in the life and work of the artist, with elements that recall the singer's over four-decade career and promises to host, on average, a thousand guests per day.
The betting company will conduct brand activations on-site, adding dynamism to the revelers' experience and enhancing the celebration during Carnival.
Recognized in Brazil and around the world for his multi-instrumentalist career and various successful projects in music, composition, and the arts, Carlinhos Brown will have, for the first time, his own VIP box in Salvador.
The moment also marks the artist's debut as an ambassador for Betsul. With a distinguished career, the musician assumes a prominent role in one of the country's leading online betting houses.
"This partnership goes beyond music and the Betsul universe. I have great expectations in exploring new paths and collaborating with Betsul on innovative initiatives. I know that the brand conducts its activities through responsible gaming, combining fun and social responsibility, so I am very excited about the partnership," says Brown.
The collaboration between the chief of Candeal and Betsul also resulted in an exclusive jingle to accompany the campaign theme: "Bet on Fun."
Fernando Garita, CEO of Betsul, emphasizes the importance of the partnership with Carlinhos Brown: "We are very excited to have such an iconic personality as Betsul's ambassador. Carlinhos is a true symbol of Carnival, Bahia, and Brazil, and we believe that his contagious energy will greatly enhance our celebration."
Source: GMB
