LUN 25 DE NOVIEMBRE DE 2024 - 13:46hs.
Replacing Betano

Betnacional gets naming rights for Series B of the Brazilian Championship

Betnacional, NSX's sports betting house, has just taken over the naming rights for Series B of the 2024 Brazilian Championship. The company, which has been occupying more and more space in the competitive Brazilian football scene, takes the place of Betano, which in 2023 gave its name the competition. The CBF did not release an official statement about the partnership, but its social media already says “bet do Brasil”.

Betnacional confirmed to GMB this Monday (22) afternoon that it took over the naming rights for Série B of the Campeonato Brasileirão. Until last year, the holder of the name was Betano, which this year “moved up” to the first division of Brazilian football, occupying the space that for six seasons belonged to the Assaí supermarket chain.

A member of the NSX Group, a BetTech that revolutionized the Brazilian sports betting market through a unique ecosystem with technological solutions, strategic marketing, content, exclusive services and many success stories, Betnacional follows the concept of “bet do Brasil” with fastest service in the country when making withdrawals and deposits through PIX.

The sports betting site currently sponsors the Náutico, Remo and Paysandu teams and the eSports organization FURIA. Its ambassadors are players and former players Vini Jr., Hernanes, Jaqueline Carvalho, Murilo Endres, André Trindade, Sheilla Castro, Natalia Guitler and Gabriela Freindorfer, singers Thiaguinho, Seu Jorge and Ludmilla, as well as narrator Galvão Bueno.

In the stadiums, Betnacional has its brand displayed on advertising boards for games from different state championships and is a sponsor of Futebol 2024 on Rede Globo, in addition to holding the naming rights for the Rio State, Pernambucano State, Copa do Nordeste 24 and, now, from Series B of Brasileirão 2024.

Source: GMB