BiS SiGMA Americas 2024 arrives with an area 30% larger than last year, and the expectation is to bring together more than 10,000 visitors at the Transamerica Expo Center, in São Paulo, with stands of more than 250 exhibitors, lectures, awards, nights gala, and much more.
Esportes da Sorte, a reference among sports betting platforms in Brazil, was nominated in three categories at the BiS Awards: “Sponsor of the Year”, “Best Marketing Campaign” and “Best Online Sports Betting”. The winners will be revealed at a ceremony this Wednesday (24), at Um Rooftop, in São Paulo.
The company will be an exhibitor at the fair, with the largest stand of the event and in its history, well located, close to the Media Lounge. The place will have two meeting rooms, interactive LEDs, a bar with food and drink service, activation of a platform game, delivery of gifts, as well as professionals from the EDS Group brands, who will be serving the public. The stand is completely disruptive, without walls and with a 360º shape.
Darwin Filho, CEO of Esportes da Sorte, commented on the group's impactful presence at the event. "Participating in BiS SiGMA Americas 2024 as an exhibitor is an incredible opportunity for us at Grupo Esportes da Sorte. The event is one of the most important in the global iGaming industry and we are proud to be part of something so huge, with the biggest stand in the place, where we can highlight our achievements, partnerships, share experiences and collaborate with other market leaders.”
Grupo Esportes da Sorte operates on several fronts, with major digital influencers, sponsorship of various events and with a lot of encouragement for Brazilian sport, supporting clubs such as Palmeiras, Grêmio, Athletico-PR and Bahia in Series A, Liga Fut7, MMA and also X1 Brazil, the largest X1 football organization in the country.
Considered one of the fastest growing betting houses in the country in the last two years, the company has also intensified its contributions beyond sport and recently sponsored BBB, the biggest Brazilian reality show and other major events across the country.
Source: GMB
