VIE 4 DE OCTUBRE DE 2024 - 23:58hs.
Joining over 50 companies

Aposta Ganha strengthens LatAm sports betting market integrity with IBIA membership

Leading Latin American based sports betting operator Aposta Ganha has joined the International Betting Integrity Association (IBIA), strengthening the association’s presence in the region. The operator launched six years ago and is targeting further growth internationally, notably in Brazil where it will be seeking a licence and where all sports betting operators will be required to join a monitoring body.

Aposta Ganha will now feed into IBIA’s world-leading integrity monitoring network, joining over 50 sports betting companies who operate over 125 sports betting brands globally. Aposta Ganha entered the Mexican market earlier this year with its localised brand, www.apuestagana.mx, and will work with IBIA to combat corruption and match-fixing.

Grupo Aposta Ganha is a Brazilian sports betting and online gaming company, operating in the national market for six years, with registered and active customers in the 26 states and the Federal District.

The company is built on an innovative attitude and focuses on providing a positive customer experience for all players. Its proprietary website allows for the creation of different markets and exclusive features.

Some of the key Aposta Ganha features are depositing and instant withdrawal via pix, bets made from R$1, 24 hour service, pricing among the highest in the market, in addition to the widest variety of exposed modalities, online games and live casino.

Grupo Aposta Ganha continues to invest heavily in expanding and diversifying its markets and communication channels throughout Brazil and beyond.

Hugo Baungartner, Aposta Ganha CCO, said: “We’re proud to partner with the IBIA who share our complete commitment to protecting the integrity of sports and the safety of betting customers. Through our association, alongside other leading businesses, we’re excited to play a key role contributing to the important work the IBIA continues to do.”

Khalid Ali, CEO of IBIA, said: “IBIA is delighted to welcome Aposta Ganha to our association of leading global sports betting companies. The operator further strengthens our position in the LatAm region and globally. Aposta Ganha’s decision to join IBIA is another vote of confidence in the association and the success of its approach to protect the businesses of its sports betting operator members from corrupt betting practices. Ensuring product integrity is of paramount importance and we look forward to integrating Aposta Ganha within our monitoring network.”

IBIA is a not-for-profit body that has no competing conflicts with the delivery of commercial services to other sectors and is run by operators for operators to protect regulated sports betting markets from match-fixing. IBIA’s global integrity monitoring network is a highly effective anti-corruption tool, detecting and reporting suspicious activity in regulated betting markets.

Through the IBIA monitoring network it is possible to track transactional activities linked to individual customer accounts. IBIA members generate more than $300bn in annual betting turnover (handle), accounting for approximately 50% of the global commercial regulated land-based and online sports betting sector, and in excess of 50% for online alone. 

IBIA recently released a report on the Availability of Sports Betting Products which includes a focus on the Brazilian market.

According to H2 Gambling Capital – the leading independent authority on global gambling market data – IBIA members are estimated to account for over 60% of the Brazilian remote gambling market. That leading market position will enable IBIA to provide a highly accurate analysis and effective deterrent against betting related fraud, making it uniquely positioned to support a crack-down on match-fixing in Brazil and the wider LatAm region.

IBIA’s Q1 2024 report detailed 56 alerts during the quarter. IBIA alerts contributed to the investigations and subsequent successful sanctioning of 21 clubs, players and officials in 2023, an increase on the15 sanctioned in 2022.

Source: GMB