Considered the best-known billboard in the world, the gigantic panel, which is located in Times Square, is seen by more than 41 million people per year, according to data estimated by Nasdaq itself. Its giant wall measures 37 meters high and has 8,400 panels, adding around 19 million LED lamps on an immense curved screen.
The exposure of the PayBrokers brand takes place at an important period for the company: executives from the leader in payments in the Brazilian market are in one of the most important American cities participating in events in the financial, technology and investment segments, as well as meetings with customers and partners.
These meetings aim to implement new globalization projects for the company, which includes the opening of an office in the United States and another in Europe.
“This is another initiative to make our brand known to the general public and is aligned with the expansion strategy that the Group has been undergoing,” highlights Edson Lenzi, CEO of PayBrokers.
“These corporate events are focused on networking large investors, opinion leaders, businesspeople, executives in the financial and technological areas. It’s a great opportunity to expose Brazil’s potential to the rest of the world,” Lenzi concludes.
The PayBrokers Group provides payment solutions for the regulated sports betting and iGaming market and financial resources for national and international companies operating in the Brazilian market.
With a focus on robust compliance policies, as well as risk control, anti-fraud and anti-money laundering tools, the Group provides speed in transactions, highly stable infrastructure, financial services focused on the growth of its customers and constant innovation to drive the growth of its partners in Brazil.
Source: GMB
