Sherlock's work with IBJR was also a finalist in the Best Campaign - Latin America category. Betfair, a founding member of the IBJR which is also served by Sherlock Communications, was a finalist in the “Product Brand Development” and “Global Event Activation” categories, increasing the prominence of the sports betting sector in the awards.
"It is an honor for our entity. It is a recognition, not only of the work developed by IBJR, but also of how the world observes the regulatory environment that Brazil is building for the sector," said André Gelfi, president of the IBJR.
The awards ceremony, which took place in London this Wednesday (15), brought together relevant personalities to celebrate and reward achievements in the public relations sector.
“We are extremely honored by these appointments. These recognitions are a reflection of our daily commitment to exceeding our clients' expectations and the passion we have for effective and assertive communication,” said Patrick O'Neill, managing partner of Sherlock Communications.
Source: GMB