Argentina is currently in the process of regulating online gambling, province by province, and the partnership with Betsson sees Play'n GO enter another regulated market, maintaining the momentum of 2023 which saw the company expand to global level.
With this announcement, Betsson players from Córdoba have access to the entire catalog of Play'n GO games, including classics such as Book of Dead, Reactoonz and Moon Princess.
This announcement is a signal of intent from Play'n GO, which reiterates its commitment to be present in all regulated markets around the world.
Michael Stefanelli, Sales Leader LatAm and Southern Europe at Play'n GO, said: “Our first foray into a new region is always exciting for us, and we look forward to a successful partnership with Betsson in Córdoba. Players from around the world, and in particular from the LATAM region, have already demonstrated their appreciation for our content, and we are confident that this new region will be no different.”
“Our commitment to a safe and regulated industry is known to all, and we are very pleased to see this approach being adopted globally by regulators and operators.”
Maximiliano Bellio, CEO of Betsson Argentina, added: “We are delighted to welcome Play'n GO to the Betsson family here in the Córdoba region and look forward to many years of success together. Like Play'n GO, Betsson is committed to a sustainable industry model, so this partnership makes perfect sense for both parties.”
"We're sure our players will be as excited as we are when they start playing these games that have proven so popular around the world, so let's get started."
Play'n GO games are already available in the autonomous city of Buenos Aires and in the province of Buenos Aires within the Argentine federal system.
Source: GMB
