GMB- Can you tell us a little bit about Exato Digital's performance in the Brazilian market and how you see this pre-regulation moment?
Ricardo Destaole - Exato Digital presents a success story serving over 80 direct clients, including operators, platforms, and payment methods, representing approximately 400 brands. Currently, we have a prominent position in the Brazilian iGaming sector. The company has been specializing in the iGaming universe and is dedicated to creating solutions that help the market grow in a solid and healthy manner.
Furthermore, we are approved on 8 out of 10 major global platforms, and on various regional ones, demonstrating our commitment to excellence and comprehensiveness. On average, we validate over 10 million CPFs (Brazilian individual taxpayer registry identification) per month, with an average time below 0.5s.
We see a very promising moment, where operators, platforms, and payment methods are involved and committed to offering greater security and peace of mind for bettors and the community at large.
What is the assessment of Exato's participation in BiS SiGMA Americas?
Once again, BiS SiGMA Americas came to consolidate the market's growth strategy. During the two days of the event, we received over 400 visitors at our booth, and the feedback was incredibly positive, whether from clients and partners or from new clients seeking a solution for KYC-related issues.
Part of this volume of visits and the feedback we received is due to the launch of two important products for the Brazilian market - DocCheck, which performs facial validation, and BetScore, a novelty that promises to change the current scenario.
Facial validation is a requirement of the regulation, correct?
Yes, it's part of the regulation approved at the end of the year. Some competitors already offered a less robust solution, but we launched a product that offers some security differentials to our clients.
And what are the differentials of facial validation offered by Exato?
Exato's facial validation solution, called DocCheck, stands out for its unique security features. In addition to validating the selfie and the document, we perform optical character recognition (OCR) of the information.
But what really sets us apart and goes beyond the traditional is checking if the CPF has been associated with another face or if the face is not linked to another CPF. With this, we offer two additional layers of security in this validation process.
These additional features certainly highlight Exato's comprehensive approach to ensuring the authenticity of identities. And about BetScore, would it be a scoring system?
Exactly! BetScore is a revolution for online betting operators and payment methods. With over 3 years of experience in the market and over 6 years providing background checks for the corporate world, we have accumulated a vast amount of data.
Using data modeling, machine learning, and artificial intelligence, we have created a scoring system that ranges from 0 to 1000, which we call BET SCORE. This score allows tracing the bettor's profile, providing valuable insights into their behavior and probability of success in transactions, aiming to increase the effectiveness of bets and profitability for our partners.
How was the acceptance during BiS?
The reception and acceptance of BetScore were incredible. We had numerous feedbacks and requests from our clients. Everyone understood that it is a tool that goes beyond risk analysis and can leverage business profitability. Based on the Score, it will be possible to decide which bonus to offer to the bettor, what the withdrawal release time is, what the withdrawal limit is, among other points that can offer a better experience to the bettor and consequently, better results to the operator.
When will BetScore be available?
It is already available. In this post-BiS SiGMA week, we are running numerous pilots with our clients and partners to prove the value of the product. We would like to express our gratitude for the support and enthusiasm we received during the event. We are committed to continue innovating and providing cutting-edge solutions for our clients and partners.
Exato Digital's mission for the next two years is to launch and improve solutions that combine security and profitability, moving away from commodities and entering our partners' strategy.
Source: Exclusive GMB