GMB – How was this edition of BiS SiGMA Americas 2024 for GR8 Tech?
Thomas Carvalhaes - Fantastic! It doubled in size at the very least. It was to be expected because if you consider the movement of the Brazilian market, what is happening now, the international interest, the investors, the players, the betting houses that are emerging, the regulation itself as well, it was to be expected that it would be an event of enormous magnitude.
What did GR8 Tech come to present at the event?
GR8 is a 360 platform provider. We have all the solutions that the operator, whether new or looking to upgrade their solutions, may desire. So, our differential is that the solutions are all proprietary, we do not have integrations with third parties, with almost anyone. The management or affiliate solution, the CRM, are all in-house, which means that the user and operator database ends up being even more secure.
In addition, we offer very close monitoring of the operator so that the profitability of the sportsbook, which is the sports betting client, is even greater. We have this capability. It's something simple, day-to-day, where you are more attentive to risk exposures, mitigating them directly and managing to increase their sports betting profitability by at least 2 to 3%.
What about GR8 Tech's online casino solution?
We offer various verticals. It depends on each operator, according to the regulation, the current market status. It's literally an off-the-shelf solution: you go there and choose. In Brazil at the moment, most people who come to talk to us are seeking sports betting solutions because of the regulatory moment, obviously.
And what did the company present regarding technological innovations?
Especially the localization and stability of the platform. Localization is our ability to adapt our international platform to the Brazilian and Latin American market. And a very important second point: the operator cannot afford to have the site down for two or three days. That will never happen with GR8. So, in addition to innovation, there must be stability. That is the most important thing for an operator.
Are you focusing on other markets in Latin America beyond Brazil? Which one would be next?
Initially, it's Brazil. Our focus is 100% Brazil. We are also talking to other clients in different Latin American markets, but we do not have a second focus at the moment. We really want to establish ourselves here as one of the best and most sought-after platform solutions. Eventually, we will target other markets as well.
Source: Exclusive GMB
