GMB - What were your goals in visiting BiS SiGMA Americas?
Mateus Mendes - Our goal is always to build relationships with clients, especially to introduce our solutions to those who do not know us yet and to maintain relationships with those we already have contact with. It's almost an educational task as well to talk about the latest identity verification and KYC tools. With regulation, everything is very new, and these are steps that did not exist before and are now necessary.
So, we do informative work presenting what the solution is and showing the importance of identity verification. That's why we're always at events like BiS SiGMA, which proved to be huge this year. We had the opportunity to make contacts with operators, platforms, and payment companies to present our solutions and to show them that they should be aware of the measures that will come with regulation and how to take the best steps having the main tools we offer at hand.
With regulation, tools like KYC are more than necessary; they are mandatory. Is Legitimuz prepared to serve the entire iGaming ecosystem with them?
Certainly. Our goal from the beginning was to build the best tool to meet all the regulations. We can offer the best for the entire process of getting to know the customer, having information about him and his transactions, which may be a mandatory item; we are prepared. If it has been defined to be done in a certain way, we will do it. We will create the best solution, just as we did with identity verification and facial recognition. We are prepared to serve the entire ecosystem, and since our tool is specialized in sports betting and online casinos, it is much easier to develop a solution around this regulation since it will be mandatory.
Do you also provide tools to combat fraud?
Exactly. We also entered this area of fraud prevention. Today, 90% of our clients are looking for this. And they have been successful because we identify many attempts at bonus and CPA abuse, for example. There are fintechs where it is even possible to create accounts in other people's names. There are people who even sell accounts. Then, there is exploitation in bonus abuse.
And Legimituz can identify and combat this practice. Regulation will address this, but we have already advanced in developing a tool to collaborate with operators. We offer products for user validation, fraud prevention, and document analysis. We have a dashboard so that our clients have the best solution to meet all this routine.
How was the reception of Legitimuz at the fair?
It was excellent. All fairs are very good for us. We were at SBC Rio and ICE London, and we always came out with some insight and product ideas to develop, meetings with major clients, and to promote a more solid relationship with partners. It is a closer contact and much better than just a simple call, and it helps us expand our recognition. When someone thinks of KYC and identity verification, they will associate it with Legitimuz. As for BiS SiGMA, it was essential, and we have a lot of work post-event.
Source: Exclusive GMB