VIE 27 DE SEPTIEMBRE DE 2024 - 19:54hs.
“Frizzo Challenge”

Reals prepares interactive action with Coritiba fans

In the 9th round of Series B of the Brazilian Championship, Coritiba beat Ituano 4-2, at Couto Pereira. On that occasion, the team’s second goal scored by midfielder Matheus Frizzo, was a fantastic shot from behind the midfield line. Based on this move, the club's master sponsor Reals created a special action for the ‘Coxa’ fans. Check the video here.


The so-called 'Frizz Challenge' will take six fans, drawn by the company, for a week, to visit CT Bayard Osna, the training site for the green and white squad. There they will try to reproduce the club's number 10 goal.

The winners were chosen from among Reals' followers on Instagram, through interaction on the action's specific post.

"This is a positive action that brings us closer both to our master sponsor, Reals, and to the Coxa-Branca fans, who in our view are fundamental to our success,” said Henrique Aguiar, Business Manager at Coritiba.

"The idea is to honor the player and create activations that continue to bring us closer to our fans and, of course, the goal scored by Matheus Frizzo, against Ituano, deserves to be celebrated in every way.

Arthur Affonso, Marketing Director at Reals, talks about the importance of creating a closer connection with the team's supporters: “We are attentive to all the opportunities that allow us to get closer to the fans. Actions like this, which involve a physical, in-person experience, are essential to strengthen the bond between the brand, the club and the fans.

Source: GMB