LUN 8 DE JULIO DE 2024 - 19:18hs.
Andrei Beu, Commercial Director

“Gamintec is the perfect partner for brands wanting to enter the Brazilian market with confidence”

In an exclusive interview with GMB, Andrei Beu, Commercial Director of Gamingtec, a leading provider of turnkey solutions, details how the company positions itself as the ideal partner for brands seeking to enter the Brazilian market safely. The executive shares the strategies, technologies, and support that make Gamingtec a safe choice for emerging and developing businesses in the iGaming sector.

GMB - What specific turnkey solutions does Gamingtec offer for emerging and developing iGaming businesses?
Andrei Beu - Gamingtec is the perfect partner for brands aiming to enter a specific market quickly and securely. Our business development team guides new brands, using insight gained from extensive industry experience, facilitating project development and brand launch into a success story.

How does Gamingtec define the partnership model with its clients?
Experience, close collaboration, and the human factor are the main distinguishing values of a company that has grown based on the success of its clients. In such a digitalized market, Gamingtec has positioned itself as a fundamental part of our clients' projects, integrating as a key member of the team. This close collaboration is the key to a successful professional relationship.

Can you provide examples of how Gamingtec has successfully helped emerging iGaming businesses grow?
Gamingtec's expansion into LatAm occurred in just two years, enhancing our presence by attending events like SBC or SIGMA Americas, where exposure was crucial, along with engagements in Peru, Colombia, Chile, Miami, and Mexico. This, along with extensive branding work and various digital media campaigns, allowed us to reach audiences interested in launching new operations.

We replicated this strategy in Asia, attending events like SIGMA Asia and the ASEAN Gaming Summit, where prior digital campaigns served as a meeting point with key players in the iGaming sector on this continent. In Africa, our entry involved direct operation signings and launching new clients who sought a rapid turnkey solution in order to be highly competitive in the market.

As a result of these agreements, I can mention operators like Alphabookbet in Brazil, Crasher in Mexico, or GoldRush in Japan, among others.

How does Gamingtec ensure its solutions are innovative and stay ahead of industry trends?
One of Gamingtec’s advantages is the localization of our solutions for different markets. This means that the team arrives in the country well before the solution, studying and analyzing needs and trends to adapt and launch the product successfully. Additionally, a development team works daily on improving the product with new technologies and solutions, making both the user experience and the operator management team's work as efficient as possible.

What technologies are integrated into Gamingtec’s solutions?
Since launching our proprietary sportsbook, we have significantly increased customer engagement and session durations by double-digit percentages. This success underlines our sportsbook's proven ability to enhance customer interaction, effectively setting us apart from our competitors.

Our in-house features, such as AI-driven recommendations and BetsFeed, collectively enhance our product offering. In an industry where sporting events are uniformly accessible across major companies, we distinguish ourselves with these additional features. These enhancements contribute an incremental 5-10% to our total number of placed bets, depending on the locale, which is critical for driving higher turnover in our sportsbook operations.

We consistently utilize statistical analysis to evaluate the success of our innovations. When assessing our unique differentiators compared to competitors, our success clearly reflects the positive reception of our efforts. By establishing a distinct approach on our platform and incorporating exclusive differentiator features, we have successfully penetrated new markets like LatAm and Africa and expanded our expertise within the sportsbook industry.

Had we not pursued this strategy, we would not have achieved the successes realized in 2024 and prior years. As the industry continues to mature, we believe that the optimal approach for sportsbooks is to ensure each user experiences not only the highest quality customer service but also a unique experience that distinguishes our platform from others.

What support services are included in Gamingtec’s turnkey solutions for iGaming businesses?
We are fortunate to have formed a customer support team that accompanies the client from the signing of the contract to the daily operations of their business. We believe in the importance of human relationships supporting the operation, and our technical support team understands the daily needs of customers, always seeking to anticipate problems before they occur. This experience is the key, supported by our multidisciplinary team trained to provide support in different continents and languages.

How does Gamingtec address the specific needs and challenges of developing iGaming businesses?
The first thing we need to convey to the client is that a project is not just about having the economic potential to handle the platform setup; it must also be accompanied by a solid medium to long-term project, supported by a human team where at least the C-Level part has prior industry and market experience.

It is well-known that having a dedicated budget for brand launching and monthly marketing maintenance is crucial. This allows you to creatively differentiate yourself from experienced competitors.

Daily business control, leveraging external agents like traffic channels and affiliates, technical support, and continuous improvement of service and offerings are also fundamental factors in business development.

What is the process for an iGaming business to become a partner with Gamingtec?
The primary aspect is to clearly understand all the points mentioned in the previous question and the daily activities that emerge as a consequence. Under this framework, Gamingtec always creates an environment of transparency and trust with its clients, becoming a strategic partner to enter the market forcefully and achieve success through good actions daily.

As I mentioned earlier, Gamingtec's success does not lie in the number of clients it can secure each quarter, but in the success they can generate in their operations. Therefore, we always give our best to accompany and facilitate their path.

How does Gamingtec tailor its solutions to different markets and regulatory environments?
Teamwork, inter-departmental connection, and studying and analyzing each aspect that makes an operation successful concerning the market or license are key in developing each solution.

Unlike competitors, you will never see two identical operators under the Gamingtec signature; each case is unique, with its goals and needs. This is another reason the company has continuously had a consistent growth in recent years, offering tailored solutions in a relatively short time, 100% prepared to be competitive in the market and generate immediate benefits for all parties involved.

Source: Exclusive GMB