Another requirement will be that websites will have to be hosted on a new internet domain determined by the government, bet.br, from January 1, 2025.
Initially, the sites will ask for a self-declaration of income, without the need for proof, before the bettor starts the game. This way, they will be able to know how much the value of bets represents in the players' personal income. The government does not rule out tightening control, requiring supporting documentation, if necessary.
The sites will still have an alert for maximum play time. The same registration may be prevented from continuing to bet if it has been online for many hours.
Identity verification
‘Bets’ will also need to ask users for identity authentication through facial recognition when the player logs into the platform — the correct identification of the bettor should prevent the use of " figurehead" for money laundering, says the Ministry of Finance.
Fraud control
Another measure to inhibit the illegal market will be the requirement for bets to be hosted on a new internet domain, bet.br. The creation of this address for the sector aims to facilitate identification in an attempt to control fraud.
This requirement is part of the sector regulation rules, provided for in the law sanctioned at the end of last year. Companies wishing to operate in the Brazilian market can already apply for authorization.
The definitive authorization will be issued on December 31, and the site can go live the next day with the new domain. Sites that are outside of bet.br will automatically be identified as irregular.
Ministry of Finance technicians told GLOBO that a betting company that applies for authorization by August will receive a response from the federal government by November. The company will then have about a month to pay a grant of R$ 30 million (US$ 5.55m) to the federal government.
Authorization request
The procedures are organized by the Department of Prizes and Bets — at the beginning of the year, there was a disagreement between the Ministry of Finance and the Ministry of Sport over who should have the authority to authorize companies, but in the economic department, the issue is considered settled.
A company that applies for authorization after August will not be guaranteed that the site will be authorized by January 1 — after that date, current domains can no longer be used. So far, only one company, Betano, has applied for federal authorization.
The government had a list of more than 130 parties interested in Brazilian authorization, but the economic team believes companies will still take some time to analyze the rules being published to obtain the federal license.
Advertising limits
So far, four ordinances with rules regulating online betting in Brazil have been published, and seven more are still missing.
The next ones will detail, for example, mechanisms to protect against money laundering, rules for responsible gambling, as well as the rights and obligations of companies. In the last ordinance, the government should provide more details about the limits on advertising.
Users will have to authenticate their identity through facial recognition when they log into the platform — the correct identification of the bettor should prevent the use of " figurehead " for money laundering, says the Ministry of Finance.
Additionally, money won in a bet will be automatically deposited into the individual bank account registered on the site. If the betting house loses, it must make the payment to the player within 120 minutes.
Source: O Globo
