The brand has five Hard Rock Cafe franchises in Brazil, and several other hotel properties that will be opened soon. “Our hearts are with the people of Rio Grande do Sul and we hope these resources can help them rebuild and recover,” said Jim Allen, global president of Hard Rock International.
“On behalf of all Brazilians, I want to thank Hard Rock for the generous donation to BrazilFoundation in support of all the victims in our state,” said Daniel Vorcaro, President of Banco Master and Member of the BrazilFoundation Board.
“This tragedy has had a profound impact on our people and we are deeply moved by the efforts of Hard Rock and other international organizations. Hard Rock has always been a beloved brand in Brazil and this act of generosity only strengthens our love and appreciation for the brand and the company,” he added.
“On behalf of the people of Rio Grande do Sul, we at BrazilFoundation are incredibly grateful for the enormous show of support we have received,” said Rebecca Tavares, CEO and President of BrazilFoundation.
“With this support, we will be able to provide crucial humanitarian assistance, focusing on rescue efforts, water, food, medicine and sanitary supplies. Furthermore, we are planning the long-term reconstruction of the region. We are very grateful to the Hard Rock Heals Foundation and the generosity of our board member Daniel Vorcaro during this challenging time.”
Source: Mercado&Eventos
