GMB - According to your statements, the, Amusnet's objective is to collaborate with all authorized operators in Brazil, providing them with innovative, high-quality gaming solutions designed to satisfy Brazilian players' preferences. How is this possible?
Daniel de los Ríos - We offer several solutions for the market. Firstly, we have an extensive portfolio of over 300 slots, live casino games, table games, and more. All our games are part of our mystery feature "Jackpot Cards" with four levels that grow based on the games' turnover. In addition, we provide the capability to develop bespoke games explicitly tailored to our clients’ needs. This includes seamlessly integrating their branding elements, brand ambassadors, sponsorships, and other customized features that align with their marketing strategies.
Our agility as a company with more than 800 professionals in total and more than 8 years of expertise allows us to deliver high-quality gaming experiences and solutions that enhance our client’s brand identity. We prioritize exceptional customer service and are committed to collaboration at every project stage. Our team is eager and equipped to take on any initiative the operator envisions, reinforcing our dedication to meeting and exceeding client expectations while driving mutual success.
What are the expansion plans for the Brazilian market in 2024-25? Ande what are the next big things we can expect from Amusnet?
We are currently in the process of forming a dedicated local team specifically for the Brazilian market. Our expansion plan includes collaboration with all authorized regional operators to deliver the exceptional service synonymous with Amusnet worldwide.
How does Amusnet use technology and innovation to stand out in the non-competitive gaming market?
At Amusnet, we leverage technology and innovation to distinguish ourselves in the gaming market, even in less competitive segments. We invest heavily in the latest graphics and sound technologies to create visually stunning and aurally immersive gaming experiences. We also leverage neuromarketing techniques to analyze consumer responses to various elements such as game design, audio, animations, and advertisements. This enables us to better align our offerings with the preferences of our target audience, ultimately enhancing the player experience. By prioritizing the delivery of engaging gaming experiences, we aspire to establish Amusnet as a leader in offering innovative and player-focused solutions.
How is Amusnet collaborating with local operators to offer players a better experience?
In addition to our previous efforts, we are expanding our team across various areas to localise our products and enhance the user experience. Soon, we will appoint a Marketing Manager for Latam. This individual will play a crucial role in enhancing player engagement by fostering collaboration with operators. Their primary responsibility will involve developing targeted marketing strategies and initiatives that address the specific preferences and needs of our players, ultimately driving satisfaction and loyalty.
How is the company adapting to regulatory changes and trends in Brazil's online gaming market?
Our Compliance team consistently collaborates with local entities, laboratories, and all stakeholders required by a regulated market. Therefore, we are always well-prepared. A good example is Peru, where we are one of the suppliers with the most games approved since the regulation began.
Source: Exclusive GMB
