This Friday (6), the NFL will host a match in South America for the first time. The Philadelphia Eagles and Green Bay Packers will face off at Neo Química Arena, Corinthians' stadium, in São Paulo.
The event experience begins well before the initial kickoff. There will be more than eight hours of entertainment, with musical attractions, open food and open bar, as well as round-trip transportation.
Designed by the Effect Sport agency, the space has hundreds of comfortable accommodations to welcome American football fans, with a privileged view to experience all the excitement of each play and the halftime show, a truly special spectacle of the event.
More than just a space to receive guests, Superbet's move with Camarote Touchdown is yet another way to establish the brand in the entertainment scene, giving the company's actions a greater role.
Since its arrival in Brazil at the end of 2023, Superbet has had a constant presence in football, but has also invested in Lollapalooza, Rock in Rio, and Madonna's big concert at Copacabana Beach in Rio de Janeiro.
“It's a historic game, and we want to make our brand increasingly associated with the fun created by these super moments. It will be a complete entertainment experience, which is what we seek for our consumers,” highlights Superbet Brazil's marketing director, Patrícia Prater.
“The Touchdown Box was designed by a team that has worked with the NFL for almost a decade. In addition to bringing authenticity to the experience, we knew that we would need a large space, as big as the significance that the game has for the future of the sport in Brazil. And we couldn’t have a better partner to sign this ‘super box’ with us,” says Effect Sport CEO Pedro Rego Monteiro.
The NFL will hold its first game in Brazil on September 6th, at 9:15 pm (Brasília time), at Arena Corinthians, with all tickets quickly sold out. The historic match will be between the Philadelphia Eagles and the Green Bay Packers, valid for week 1 of the regular season, with a performance by Brazilian pop star Anitta at the halftime show.
Service:
- Touchdown Box
- Date: September 6
- Time: From 5:15 p.m.
- Location: Arena Corinthians
- Address: Av. Miguel Ignácio Curi, 111 – Vila Carmosina, São Paulo/SP
- Public ticket B2B and B2C: camarotetouchdown.com.br.
Source: GMB
