Atlaslive, formerly known as Atlas-IAC, underwent a rebranding campaign in May 2024. It is a B2B software development company that specializes in creating a multifunctional and automated platform to optimize the workflow of sports betting and casino operators.
Following its recent rebranding in 2024, Atlaslive has solidified its reputation as an innovative B2B provider of solutions designed to optimize sports betting and casino operations.
ICE Barcelona, taking place from January 20 to 22, not only kicks off the annual calendar of industry events but also establishes itself as the epicenter of networking and global innovation in gaming.
With thousands of professionals gathering to exchange ideas and explore collaborations, this event presents a unique opportunity for companies like Atlaslive to showcase their achievements, promote their solutions, and anticipate the key trends that will shape the year ahead.
In this interview, Lidia shares Atlaslive’s expectations and objectives for the event, explores the key factors behind the platform's success, and discusses how the company is paving the way for the future of iGaming.
Games Magazine Brasil - What are your plans for ICE Barcelona 2025? Do you have any specific goals or meetings lined up with potential partners for the new year?
Lidia Vakulenko - ICE is more than just a three-day event, it’s the center of gravity for the global gaming ecosystem. With thousands of professionals attending, it’s the ultimate networking, business, and educational hub, and we’re excited to be part of it.
At ICE Barcelona 2025, we’re looking forward to strengthening our place in the global iGaming scene by connecting with both current and potential partners. It’s such a great opportunity to build new collaborations and catch opportunities in growing markets. We’ve already lined up some meetings with industry leaders to talk about the possibilities of our solutions integration and the results and actual advantages our partners and we can reach together.
At ICE Barcelona, one of the key topics on the agenda is platform security and compliance in the iGaming industry. How has Atlaslive strengthened its platform security and regulatory compliance this year, and what do these achievements mean for your expansion plans?
Security and compliance are at the core of everything we do at Atlaslive and this year has been pivotal for our platform. We’ve secured two major certifications, ISO 27001:2022 and GLI. These certifications highlight our steadfast commitment to security, regulatory compliance, and best business practices.
Being one of the first B2B providers in the region to secure GLI certification wasn’t a coincidence, it was the result of meticulous preparation, market analysis, and a clear focus on creating a platform that’s ready for further expansion. These certifications strengthen our operations and build trust with operators, guaranteeing that we deliver secure, compliant, and innovative solutions.
The Atlaslive Sportsbook remains our flagship product, offering unique earning capabilities and a proven track record of delivering profitable margins. Alongside this, our forward-thinking approach hasn’t gone unnoticed, we’ve been shortlisted for several prestigious industry awards, including “Best Sports Betting Provider of the Year.”
As we move into 2025, we’re confident in our ability to compete with industry giants and continue making the future of iGaming. We’re excited to meet industry leaders at ICE Barcelona to showcase our platform’s capabilities and explore new opportunities for collaboration.
Global gambling regulation is at a turning point. What are the key trends for 2025, and how can operators adapt to both global standards and local expectations?
The gambling industry is facing some big regulatory changes in 2025, like stricter rules on advertising and cross-operator deposit limits. Keeping up with global compliance while managing local policies is a real challenge for operators.
The key to handling this is staying flexible and using technology that can adapt to different regulations. It’s also important to work together as an industry to anticipate changes and build responsible gambling measures right into the core of what we do.
At Atlaslive, we’re focused on helping operators stay ahead with tools that make compliance easier while still delivering a great experience for players. This year, the real challenge, and opportunity, is finding the right balance between innovation, responsibility, and staying on top of regulations.
ICE Barcelona is your first event of the year, setting the tone for 2025. What other business destinations and key events are on Atlaslive’s agenda for the year ahead?
That’s right, ICE Barcelona 2025 marks the start of an exciting year for us. Beyond this event, we’ve planned participation in 22 more events across the globe. Each of these will be an opportunity to showcase the power of our platform, its unique benefits, and the value it brings to partners.
We’ll dive into the details of our product, breaking down its components and demonstrating how customization can significantly impact partner revenues. This year, we’re focusing on sharing real success stories to show exactly how our technologies are driving tangible outcomes in the iGaming industry.
Last year, our rebranding and the potential of the Atlaslive platform caught everyone’s attention. This year, we’re taking it further by highlighting the proven successes of our partners and demonstrating how our innovative solutions are shaping the future of iGaming.
We’re kicking off this journey at ICE Barcelona from January 20 to 22, and we’re inviting everyone to visit us at Stand 4C36 to reflect on last year’s achievements and gear up for another thrilling year in the iGaming race.
Source: Exclusive GMB
