The partnerships will last for two years and symbolize a new chapter of growth and innovation. Viva Sorte Bet will also sponsor Bahia's women's team, highlighting its commitment to promoting the category.
The brand will be printed on the front of the game and training uniforms, in addition to appearing on LED panels in the stadium, backdrops, signs in the training center and various marketing actions that connect fans to the ‘Esquadrão.’
Viva Sorte will have its logo displayed on the shoulder blades of the uniforms. The company is a reference in the capitalization market and is recognized for transforming the lives of its customers through prize draws, consolidating its presence as a brand that combines innovation and opportunities.
The partnership will also include promotional actions developed in conjunction with the institution. With these partnerships, Bahia reaffirms its position as one of the most relevant sports brands in Brazil, highlighting its ability to attract large investments and to be a powerful platform for brands that want to connect with diverse and engaged audiences.
“The historic contract with Viva Sorte Bet and the inclusion of Viva Sorte in the sponsorship portfolio represent a strategic and promising milestone, reinforcing the connection between sports and entertainment in different segments,” says the Bahia statement.
The company, with over 15 years of experience and headquartered in Londrina, Paraná, is a reference in the capitalization market and is recognized for transforming the lives of its customers through prize draws.
In addition to the exposure on the uniforms, the partnership will also include promotional actions developed in conjunction with the club.
With these partnerships, Bahia reaffirms its position as one of the most relevant sports brands in Brazil, highlighting its ability to attract large investments and to be a powerful platform for brands that want to connect with diverse and engaged audiences.
Source: GMB
