VIE 28 DE FEBRERO DE 2025 - 17:54hs.
Flávia Pires, Marketing Director

"Bazk will seek to grow in Brazil by increasing its visibility in the market"

At ICE Barcelona 2025, Bazk was present with innovations that promise to revolutionize the market. Talking to GMB, marketing director Flávia Pires highlighted the new features brought to the event, including the strategic partnership with Topázio and the launch of “Account Sync”, a tool that simplifies transactions for customers. She also shared impressions about the new location in Barcelona and Bazk’s ambitious plans for the Brazilian and Latin American markets.

 

The new iGaming legislation in Brazil, in effect from January 2025, brings a regulatory framework that requires companies to obtain licenses and adapt to the new model. Irregular websites will be blocked, allowing only licensed operations. To ensure compliance and legal security, companies can count on experienced partners, such as Bazk, which offers specialized solutions. The "Topázio Powered by Bazk" partnership stands out by combining technological and regulatory expertise, providing a safe and efficient platform for the betting market.

GMB – What new things did Bazk bring to the ICE Barcelona 2025 edition?
Flávia Pires
- This year, we have several new features. We recently established a partnership in the regulated market with Topázio, creating a solution called “Topázio Powered by Bazk”. We combined the solidity of a bank that has been operating in Brazil for over 15 years with all of Bazk's technological expertise, offering a complete end-to-end solution for the gaming market.

Here at the fair, we presented updates, such as our “Account Synchronization”. This tool meets a growing demand from our customers for a simplified and automated transactional process between proprietary accounts.

In addition, we are talking to several partners and opening doors to develop new technological solutions that meet their specific needs. Our goal is to be a trusted technological partner.

 



And what do you think of the event moving from London to Barcelona this year? Are you being more productive?
We are really enjoying it! London will always have a special place in our hearts, but we noticed a different format here in Barcelona, ??more similar to that of SBC Lisbon. Despite this, high-quality meetings and very rich conversations.

The main difference for us is that in London, there was a lot of uncertainty about the regulations in Brazil. Now, with the market regulated and up and running, we have a much more complete and consolidated solution to offer our clients. We are at a new level, with everything prepared to meet the demands of the market.

 



What are Bazk's plans for the Brazilian and Latin American markets?
We want to grow a lot! Our focus is to continue supporting current clients and increase our visibility in the market. We will be present at all the fairs this year, presenting our solutions with a prepared schedule.

We are very optimistic about the regulated market, despite the first steps being challenging for everyone. With the regulation, we see more specific international clients in Brazil, since the country now offers greater legal security and stability for business.

Will Bazk be present at SBC Rio and BiS SiGMA in São Paulo?
Yes, we are guaranteed to be there! We will definitely be there.

Source: Exclusive GMB