With a two-year contract, the so-called ‘Leão do Pici’ has signed the largest sponsorship in its history and in the history of Ceará football. The amount is around R$70 million (US$12m) plus bonuses for achievements.
“This collaboration symbolizes our commitment to the growth of the sport and the development of a safe and engaging experience for all bettors. We are confident that this partnership will bring extraordinary results for Fortaleza, Cassino.bet and everyone involved,” stated the marketing director of Cassino.bet.
Before Cassino.Bet, Leão had a contract with Novibet, which ended at the end of last year. The amount was around R$40 million (US$6.8m).
In 2025, the ‘Leão’ intends to regain its dominance in the Ceará state championship, seek another Copa do Nordeste title, another historic campaign in the Brasileirão, in addition to pursuing a great campaign in the Copa Libertadores da América.
Source: GMB
