Along with bet.bet, another 17 online betting platforms received licensing in Brazil. “This authorization, in addition to being a significant milestone for us, is a reflection of our commitment to responsibility. We are excited to continue contributing to a safer and more transparent market, aligned with player expectations and government guidelines,” says Junior Guerra, Head of Marketing for the company.
The regulation of sports betting in Brazil was sanctioned by President Luiz Inácio Lula da Silva on December 31, 2023.
To operate legally in the country, companies had to pay a fee of R$30 million (US$ 5m) and meet a series of requirements, such as the prohibition of credit for bets, identification of players by CPF, facial recognition and strict control of financial flows. Operators must also follow standards for preventing money laundering, financial security and practices that ensure “Responsible Gaming”.
Founded in 2024, bet.bet is a regulated company in the sports betting and online casino market, committed to security and Responsible Gaming. With a young and innovative positioning, the brand seeks to connect fun, sports and culture, offering a dynamic and conscious experience for its customers.
In addition to being the official sponsor of “Ensaios da Anitta”, the institution has sponsorships in several events, reinforcing its presence in the entertainment sector and its commitment to providing remarkable experiences to the public.
Source: GMB
