The presence of the duo, who perform in shows throughout Brazil, reinforces the company's commitment to associating its brand with personalities who symbolize humor and popular culture.
“Having personalities like Mução and Zé Fabiano is a great achievement. They represent the humor and essence of the Northeast, which is an extremely important region for Betsul. The authenticity of both reflects the values of our brand, which always seeks to offer responsible and accessible entertainment for everyone,” says Rodrigo Oliveira, the company's commercial director.
From radio to the world of online betting
With an unmistakable “big voice” and practical jokes that have marked generations, Mução is one of the biggest names in radio in Brazil. Born in Cachoeira do Sapo, Rio Grande do Norte, he has over 28 years of experience and hosts the program “A Hora do Mução”, broadcast to 127 stations in various regions of the country, in addition to more than 7 million followers on digital platforms. His unique humor and strong connection with the Northeastern audience have made him a reference in entertainment.
Now, as an ambassador for Betsul, Mução will bring his charisma and authenticity to engage the platform's customers. “Think of an amazing partnership! Now the review will be doubled, because where there's Mução, there's fun, and where there's Betsul, there's emotion! I'm here to make people happier than Gracyanne Barbosa when she sees eggs, bringing joy and top-notch entertainment. And as I always say: it's a O, it's a V, it's an E and it's a R: Over!,” jokes the comedian.
From success on social media to a new mission with the players
With a lot of views on social media, José Fabiano, better known as “Zé Fabiano”, has gained thousands of followers by sharing spontaneous and fun videos about his daily life. Originally from Florânia, Rio Grande do Norte, he has 660 thousand followers on Instagram, where he entertains the public with humorous reflections and a light-hearted approach that highlights the culture of the Northeast.
His arrival at Betsul reinforces the brand's proposal to be close to the public and bring authentic influencers to the team of ambassadors. “I was very happy with this invitation from Betsul! From the beginning, I realized that it is a company that respects and values our culture. I will take this partnership with great joy and, of course, a lot of humor!”, celebrates Zé.
Regulated in the betting market, Betsul was created in 2019 and is the first bookmaker in Brazil to receive the RA1000 seal from Reclame Aqui. The company offers full support 24 hours a day to ensure the best experience for its players, in addition to maintaining initiatives that prioritize responsible gaming.
When registering on the website, for those over 18 years of age, the player has access to a wide range of national and international sports and competitions, casinos, live casinos, e-sports and instant bets.
Find out more at https://www.betsul.bet.br. Authorization by Ordinance SPA/MF No. 255/2025.
Source: GMB
