Viva Sorte Bet is an arm of Viva Sorte Capitalização that launched this year, and it already has partnerships with other big names in Brazilian football.
Renato Ambrósio, founder and owner of the Viva Sorte group, discussed the relationship maintained last year with Santos and Sport, who were in the Série B of the Brasileirão. In 2025, Furacão will compete in the competition.
“I used to live in Curitiba and I know the trajectory of Athletico-PR. From everything I have seen, I know that the fans will support and fight alongside the team, which has everything it needs to return to its rightful place, which is Série A,” stated Renato Ambrósio.
According to him, Viva Sorte is preparing a series of experiences and activations for fans, including an official capitalization bond, which will be called Viva Furacão.
In addition to the master sponsor, the 'Furacão' also announced another new partnership. The sponsorship of Viva Sorte Capitalização, also part of Grupo Viva Sorte, will have its name displayed next to the club's crest, at chest height.
“We are happy and grateful for the partnership with Grupo Viva Sorte, a company from Paraná that will be by our side during this time of reconstruction. This partnership will further strengthen the club to achieve its goals,” highlighted the president of the Board of Directors of Athletico Paranaense, Mario Celso Petraglia.
Renato Ambrósio, also celebrated the partnership and reinforced the commitment to Athletico and its fans.
“Our main goal with this partnership is to help Athletico return to the elite of Brazilian football and remain among the greats in the country. We believe in the potential of Furacão and we are here to join forces, investing in the club and creating unique experiences for the fans.
“Our mission goes beyond sponsorship. We want to be close to the fans, promoting various actions and events that reinforce the pride of being an Athletico fan. The fans can expect many new features and opportunities that will make this partnership even more special,” said Ambrósio.
Source: GMB
