SÁB 12 DE ABRIL DE 2025 - 15:08hs.
Until next 27th

Paag confirms its presence at the SBC Summit Rio bringing solutions for the betting market

The 2025 edition of the SBC Summit Rio, one of the main fairs in the global iGaming sector, kicks-off today (25) ang goes through Thursady (27) at Riocentro. This will be the first event of the segment in Brazil, after the regularization of the betting market in the country, and Paag, a specialized techfin and reference in products for the betting sector, is be one of the exhibitors at the fair.

“It will be very beneficial to be at such an important event for the market as the SBC Summit, especially after the regulation of the sector. Being in contact and exchanging experiences with other players will be of great value,” emphasizes João Fraga, CEO of Paag.

The company is presenting new solutions that aim to help operators adapt to the new Brazilian regulations. Among the highlights is Paag Shield, a customized security tool that guarantees protection against fraud, financial risks and regulatory non-compliance.

The solution is powered by Artificial Intelligence (AI) and monitors bettors on the platform in real time.

In this context, the technology can verify transactions made by players in order to prevent illicit practices such as money laundering – which presents strong indications when the amount is injected into the platform by one CPF, but withdrawn by another – or even the use of benefits such as social security.

In addition, Regula Bet, an information portal on regulation, will also be present with a space dedicated to it at the event.

Positioned as a manual of regulation without legalese, the portal offers a lounge at the Paag stand, providing a space for discussions on the new guidelines and their impacts on the sector.

“The regulation of betting in Brazil marked a series of changes in the industry, with the cultivation of best market practices. There are many new requirements and having a specialized portal dedicated to explaining everything about the regulation will be very beneficial for everyone involved,” concludes Fraga.

Source: GMB