GMB – What new developments did Endorphina present at SBC Rio?
Thalles Prado – This year, Endorphina invested 100% in a local team in Brazil, and this is what sets us apart in the market. We have built a capable team that understands markets that are already regulated, and this is our main focus when participating in SBC Rio to show how we are approaching the market at a national level.
How has Endorphina been following these two months of regulation in Brazil, since you are an international company and are facing a new market?
Endorphina already operates in more than 30 regulated jurisdictions, so we have a lot of expertise and knowledge about different regulated markets. This has given us a few steps ahead in this regulatory process. We were one of the first providers to be regulated in Brazil, and by the beginning of December, we already had 76 games approved and fully compliant in the country. This preparation started much earlier and helped us accelerate the regulatory process.
And will they have to continue like this, since new games will be released and will need to be certified for Brazil?
Exactly. In addition to the 76 games already certified, we have a portfolio of other titles that have not yet been certified, but will be gradually certified. In addition, we launch three to four games per month. Our local team is very important in this context, reinforcing Brazilian culture in the creation of new titles aimed at the local market.
How has the relationship with the operators who are Endorphina's clients been?
Incredible. We have had strong and robust relationships with international companies for a long time. In Brazil, the challenge was to build a local team that understood the industry. We selected our team carefully, which further strengthened the relationships we already had with international companies and players, now operating in the regulated Brazilian market.
Are you considering developing games with a Brazilian theme?
Of course. I can't give too many details, but within a month we will have a game aimed at Brazil. Our goal is to avoid a caricatured view of Brazilians, respecting the cultural diversity of a continental country like ours. We did a lot of research to ensure that all players feel represented.
Will this game be presented at BiS SiGMA in São Paulo?
Yes, Endorphina will be present at all events in Brazil, including BiS SiGMA. It will be a success, that's what we hope.
What else can we expect from Endorphina in the Brazilian market?
Our main focus is to develop games with a Brazilian theme. Endorphina is 100% focused on slots, which sets us apart. We will continue to create games with attention to the local market and offer customization in operations to meet the specific needs of operators.
Is Endorphina offering games directly to operators or through aggregators?
We have both options. We are integrated with half of the regulated operations in Brazil and intend to reach all of them by the end of the year. We also work with all aggregators and platforms available in the Brazilian and international markets.
What can Brazilian operators expect from Endorphina?
Success. We have an incredible team that works together and stands out for the customization of each operation. We look very fondly on our partners and are always nurturing these relationships.
Source: Exclusive GMB
