At Maracanã there was an action on Wednesday (12) and the 'Super Banco' had the special participation of singer Ferrugem and brand ambassador Eliza Ranieri.
"We believe that football goes far beyond the four lines. Our goal is to provide unforgettable experiences to football fans and further strengthen the passion for the sport. Sponsoring the state championships reinforces Superbet's presence in Brazil and expands our connection with the local football culture," highlights Patrícia Prates, Marketing Director at Superbet.
The 'Super Banco' campaign, with the motto “Everyone can be Super”, will take place especially during the finals of some state championships sponsored by Superbet. Fans will have the chance to watch their team play the final directly from the pitch, in a third ‘bench’, designed as a ‘reserves bench’.
With this strategy, Superbet not only consolidates itself as one of the most relevant brands in the national sports scene, but also brings the experience to the center of its activations and transforms the way fans experience the state championships, combining passion, entertainment, interactivity and innovation.
Ball in the ‘net’
Among the “always on” digital initiatives are the 'Gol da Rodada', which awards the most beautiful goals of the competition with interactivity on social networks, and 'Super Gol', a special betting market available exclusively on the Superbet website and linked to the stadiums’ LEDs.
Superbet Group is a technology and entertainment company founded in 2008 in Romania, whose mission is to provide entertainment in sports and gaming. Superbet has been operating in Brazil since 2023, and is the first company to obtain a federal license to operate in a fully regulated manner.
A master sponsor of clubs such as São Paulo F.C. and Fluminense, it adopts responsible gaming practices and is a leader in compliance and best practices, being a member of the International Betting Integrity Association (IBIA), a non-profit trade body that represents the interests of the largest licensed online betting companies and operators in the world in terms of integrity.
Website: https://superbet.bet.br/
Source: GMB
