The agreement includes brand exposure in all 38 rounds of the competition, with live broadcasts, pre-match with an exclusive 10-minute program and real-time odds updates.
In addition, the production of exclusive content promises to further engage viewers, offering a complete and interactive experience.
For Dimitri Araújo, Head of Marketing at Sportingbet, the partnership with CazéTV reinforces the commitment to Brazilian football and the passionate audience for the sport: “We are excited to work with a company that shares our values ??and passion for the sport.”
“CazéTV is known for its relaxed and engaging language, and we are looking forward to bringing exciting and unforgettable moments to fans during the broadcasts of the Brazilian Championship. In fact, we hope to create a pre-match program in collaboration that will further stir the expectations of football fans. A lot of new content to come. Stay tuned!”, says Araújo.
“It will be incredible to have the privilege of having Sportingbet on board for such an important project as the Brasileirão. Producing content with the brand will certainly have an impact on our audience, which is made up of all fans and is always engaged. We are convinced that the deliveries will be connected to Sportingbet’s goals with Brazilian football,” explains Ricardo Souto, Head of Advertising Sales, at CazéTV.
The partnership will debut on March 30, during the first game of the Brasileirão, reinforcing the importance of this moment for the Brazilian football season. This event marks the beginning of a new era, where trust, innovation and passion for sports come together.
Sportingbet is one of the leading sports betting platforms, offering a wide range of betting markets and competitive odds. With a commitment to innovation and entertainment, Sportingbet provides a unique betting experience for its users.
Source: GMB
