GMB - What innovations did Air Dice bring to SBC Rio?
Rocío Moitino - There are many innovations. The main one is that we now have 10 certified games for Brazil. Additionally, we’ve established a company in Brazil. All of this brings peace of mind to operators and to us as well. We’re growing a lot, and at this incredible fair, we made new contacts to keep working, betting, and growing in Brazil.
And now, with certified games, how will the process be for certifying more new titles in the Brazilian market?
Yes! At first, we certified 10 games, but we are certifying more. We will have a large portfolio of games, and what we’ll also do is launch exclusive games for Brazil. This is the first fair we’re participating in Brazil with certified games after the regulation. The idea is also to create games that are more related to Brazil’s identity, which will also be certified. So, this year will be full of expectations and growth.
Regarding the regulation process, do you think it’s adequate, or does Air Dice still need to adjust further?
The certification is being worked on. We’re adjusting ourselves to ensure everything happens correctly. Unfortunately, we couldn’t do this in time before, but now we’re already certified, and we’re happy with how things are going.
How do you differentiate yourself in the Brazilian market, which is still less familiar with dice games compared to other markets?
Yes, we still have to work on this, but the responses have been very positive. Operators find the games very different and are interested in learning more about them. This feedback is a big boost for us to really show and bring dice games to Brazil, in addition to the rest of our portfolio, which includes games like slots and bingo.
How has the response been from bettors to operators working with Air Dice?
The response has been positive for both operators and customers. We’re monitoring the rounds and player interest. We’ll continue working to improve this experience even further.
You mentioned launching Brazilian-themed games. Besides that, what are Air Dice’s plans for the next few months? Are you planning to expand the team in Brazil?
Yes! We’re going to expand the team, mainly in terms of account managers. For now, our game development and creation team remains in Finland because we are a Finnish company. All the creation and art are done there.
At the fair in April, at BiS SiGMA, the art team will travel from Finland to participate. This will be a big boost for them to get to know the Brazilian market, understand our needs better, and bring new ideas. We’re very happy with this interaction.
Is Air Dice’s focus now entirely on Brazil?
Yes, right now, Brazil is a country where we should bet on! We’ll do everything we can to grow and ensure the certification process goes smoothly, so that clients are satisfied and we can achieve the best results.
Source: Exclusive GMB
