New to the Brazilian market, the company celebrates its first months of operation and highlights the importance of Paulistão in its strategy.
“The authorization was a new milestone for HiperBet, which has been in development for several months within a fully regulation-focused context, always aiming to meet all required criteria in our operations. Paulistão is a strategic partner for us, and we are very pleased to start our journey with activations in the country’s biggest state championship,” says Renan Machado, CEO of HiperBet.
Throughout the competition, HiperBet also secured special commercial properties, including broadcasts on CazéTV via YouTube, featuring matches from the tournament's final stages.
HiperBet is a sports betting and online gaming platform born in Brazil, designed to elevate all experiences to the highest level. The company adheres to the best market practices, prioritizing responsible entertainment and top-tier security.
As part of Grupo HiperCap Brasil, widely recognized across the country for its work with capitalization bonds, HiperBet is the official sponsor of the 2025 Campeonato Paulista. The company has also partnered with TV host and influencer Fernanda Gentil, who serves as the brand’s ambassador, as well as with Resenha Digital Clube, a MediaTech with strong engagement in sports.
Source: GMB
