FlaBet, the official betting platform operated by PixBet, has secured the most prominent spot on Flamengo’s jersey as the club’s new master sponsor. The partnership, which began in May 2024, could generate up to R$470 million (approximately US$80 million) for the Rio de Janeiro club.
Popular singer Wesley Safadão, the brand’s ambassador, celebrated the announcement in a video recorded at Flamengo’s headquarters in Gávea. “Hello, Nation! I’m proud to be the new ambassador for FlaBet, now the master sponsor of Flamengo’s professional men’s football team. Safadão is in the house!” he said.
FlaBet made its official debut as master sponsor during Flamengo’s Libertadores group stage match against Central Córdoba (ARG) on Wednesday, April 9 — a game that ended in defeat for the Brazilian side.
Though the brand is new as the club’s top sponsor, it’s not a stranger to Flamengo’s kit. FlaBet previously appeared on the shirt during the Supercopa do Brasil, when Flamengo defeated Botafogo 3-1 in a memorable match under coach Filipe Luís.
FlaBet offers a wide range of games, including blackjack, slots, and live roulette, aiming to deliver a comprehensive online betting experience.
Source: GMB
