"We are pleased to announce the arrival of Alfa, BetBoom, Betnacional, and EstrelaBet to the Brazilian Institute of Responsible Gaming (IBJR). These four operators share our commitment to a transparent, regulated, and secure betting market, further strengthening our efforts toward a sustainable industry," IBJR highlighted on its social media channels.
The Brazilian Institute of Responsible Gaming (IBJR) was founded in March 2023 and brings together the leading international betting companies operating in Brazil. IBJR's goal is to support discussions and the development of the Brazilian online betting market by raising awareness about the dynamics of the gaming sector.
This achievement comes at a special moment: in March, IBJR celebrated two years of operation, establishing itself as a benchmark in advocating for a Responsible Gaming environment in Brazil.
"With these new additions, we expand our representation to 13 operators, reinforcing our role in building a competitive and trustworthy market in Brazil," IBJR emphasized.
"Together, we continue working to ensure that regulation is effectively applied and that Responsible Gaming is the foundation of the industry. Welcome to IBJR!" concluded the Brazilian Institute of Responsible Gaming.
IBJR
The Brazilian Institute of Responsible Gaming (IBJR) was founded in March 2023 and brings together global companies that represent 75% of the legal sports betting market in Brazil. These companies are part of groups operating in major international markets such as the United States, England, and Australia.
IBJR's mission is to promote a sustainable and responsible online betting ecosystem that benefits society as a whole.
For this reason, it contributes to building a safe environment for both companies and bettors by collaborating with the public sector and sharing technology and innovation-driven solutions—many of which have already been implemented in mature markets worldwide.
Source: GMB
